THE MAGNETIC MARKETER’S MASTERMIND
Simplify your marketing ecosystem to become an
in-demand expert, convert dream clients, and step into the spotlight as the thought leader you’re meant to be.
When you nail your money-making message, fuel your marketing funnel, and sharpen your content creation skills and habits, marketing becomes simple. Get in-depth marketing mentorship, real-time content review, and values-aligned community to make it happen in the Magnetic Marketer’s Mastermind.
Now accepting new members for March 5. Apply By Feburary 13 to join us!
You’re a multi-passionate, multi-faceted, mission-driven changemaker and your marketing should reflect that.
But right now it doesn’t. And you’re not getting the results you want.
I’m guessing that you’re either sitting on a bunch of ideas with no content to show for it OR you’ve created content for days but it’s just not converting in actual clients.
Either way, you’re feeling frustrated, defeated, and demoralized and you know there has to be a better way, but you just haven’t found it yet.
MAYBE YOU’VE…
Tried to uplevel your marketing skillset by buying piecemeal offers or hoarding free online resources
Convinced yourself that if you just find more time, motivation, or willpower, your magical marketing strategy will appear
Even outsourced your marketing to a Social Media Manager or VA but were disappointed when the content just didn’t sound like you
Meanwhile, you’re business is growing but not at the pace you want. And you know it could grow so much faster—and with less stress—if you just had the accountability to stay focused, the structure to get your social posts, emails, and sales pages done, and the opportunity to get feedback on your content to make sure it actually converts.
First, let go of the shame and self-blame because you’re not alone. I’ve been there and so have my clients. And with so many different “experts” shouting out supposed silver bullets on social media, it can be really hard to diagnose your marketing problem and invest in the right solution for you.
But, after marketing my own business and helping dozens of other entrepreneurs do the same, I can tell you that the number one way out of the frustration and into the marketing magic is mastering a money-making message that makes your ideal client feel seen, heard, and eager to pay to hear more from you.
I get it—messaging’s not new to you.
After all, you’ve been at this for a while, you have expertise coming out of your ears and you’re not new to sharing it online. So here’s a little gut check for you.
You haven’t yet mastered your money-making message if:
You’re booking sales calls and getting inquiries from everyone but your dream client.
You’re less than thrilled about the way your colleagues describe what you do and the referrals they send you just aren’t the right fit.
You don’t know how to market your multiple offers simultaneously and you have entire areas of expertise your content never speaks to.
On the flip side, here’s what happens when you master a money-making messaging:
You’ll create values-aligned content that generates sales while shaking up your industry for the better and promoting social good
You’ll set yourself apart in a sea of service providers, show up with increased confidence in your unique approach, and quit playing the comparison game
You’ll increase your revenue while positively impacting more people than you can through your services alone
You’ll be able to outsource the more tedious and time-consuming aspects of your marketing while ensuring your content still sounds like you
And that’s why messaging is the first thing we work on in the Magnetic Marketers’ Mastermind.
The Magnetic Marketer’s Mastermind is a 6-month, high-touch coaching program for seasoned service providers who want to master their marketing to become booked-out business owners, sought-after speakers, and trusted thought leaders with time and energy to spare.
Join us to learn how to:
Master Your Money-Making Message that makes your ideal clients feel seen, heard, and eager to pay to hear more from you
Fuel Your Marketing Funnel with a customized mix of marketing channels that will make the most of your strengths, leave out the stuff you hate, and effectively and efficiently turn total strangers into repeat clients
Sharpen Your Content Creation Skills and Habits so you can create social posts, emails, lead magnets, and live workshops that actually convert—and do it calmly and joyfully in a way that works with your unique brain and bandwidth, not against it
What Makes The Magnetic Marketer’s Mastermind Different:
Customizable Curriculum
You don’t need to be master every type of content or be on every channel. You’ll focus on learning the material and skills you need to hit your goals and leave the rest behind.
In-Depth Content Review
You’ll get regular feedback to help you hone your message and optimize your content toward your goals. You’ll also learn where you’re losing time in the content creation process and how to get it back.
Content Creation Skills Development
Most coaches won’t touch your copy, let alone take the time to edit it live along with you. Regardless of how you feel about yourself as a writer, you’ll become the strongest voice for your own brand and learn to create content faster and with less mind-drama.
Guidance on Making the Right Marketing Hire
No one can market your business better than you but that doesn’t mean you need to do your marketing singlehandedly. You’ll learn how to outsource the more time-consuming aspects of your marketing while ensuring your content still sounds like you.
A Streamlined Approach
This program isn’t about things to your plate. You’re already doing marketing so why not give yourself the dedicated time, accountability, and expert guidance to get it done faster and with better results?
The Magnetic Marketer Method
Master Your
Money-Making Message
Understand Your Ideal Client
Express Your Expertise
Differentiate Your Offer
Use Your Voice for Good
Fuel Your Customized Content Funnel
Craft Your High-Converting Channel Mix
Build Your Stress-Free Social Strategy
Expand to Email, Freebies,
and Workshops with Ease
Repurpose to Grow Your Reach
Sharpen Your Content Creation
Skills & Habits
Personalize Your Creative Process
Create Content That Converts
Learn to Launch Calmly
Hire the Right Support Team
“The Magnetic Marketer’s Mastermind has been a game-changer not just for growing my business, but also for my self-management as an entrepreneur. I've become much more organized with my marketing, understand what platforms do and don't work for me and my ideal client, and have the accountability to just get the content made and posted. The mastermind has taken me from producing no content to producing consistent, quality, content that gets noticed by my colleagues and actually gets me clients!”
Kylie Hodges, Business Coach
What’s Included
Roadmap Session
A private roadmap session with me to set the tone for our coaching relationship and identify your most important goals. Together, we’ll build a customized plan of action to make the most of your strengths as a marketer, cut out the stuff you hate, and hone your skillset along the way.
Foundational Support in the First 60 Days of the Program
As a member of the Magnetic Marketers’ Mastermind, you’ll get free access to the video trainings from my signature program, Sustainable Social Sales where you’ll learn to strengthen your marketing mindset, build a personalized content creation routine, and craft your messaging foundations. By completing the 8 modules, which drop weekly, you’ll build a stress-free social media strategy for your primary social media channel in just 60 days, which you can then repurpose into strategies for other social media channels as well as email marketing and blog content.
Monthly Co-Creation Sessions
This is your designated time to fine-tune your messaging, build your funnel, and create your content. When questions come up, I’m available for breakout sessions to support you with your strategy and content as you’re working on it. In addition to real-time guidance from a pro, body-doubling with other entrepreneurs can help you get the job done, especially if you’re neurodiverse, struggle with task initiation, or tend to prioritize working in your business (i.e. client work) ahead of working on your business (e.g. marketing).
One-On-One Coaching
You’ll get one or two private coaching sessions with me each month, where we’ll ensure you’re applying the strategies and skills you’re learning to your marketing. You’ll get individualized support to prioritize your marketing goals, make progress at your own pace, and be lovingly challenged by a pro who’ll get to know your business and brand just as well as you do.
You’ll also have the option to join me for a 4-hour Marketing Deep Dive, where we can plan out your next launch or outline your strategy for expanding to a new marketing channel.
Live Feedback From a Pro and Your Peers
When was the last time you had someone review your content? Like really review it. Not just give you feedback on the general idea but get down to the actual words you’re using.
That’s why twice a month, you’ll join small group coaching sessions to get live feedback from me, a professional writer, editor, and content strategist, as well as from your peers—some of whom might even be your ideal clients! By giving feedback yourself, you’ll also better apply what you’re learning in the program material and solidify your content creation skillset.
To help you keep up with your weekly posting goals while also developing your overall strategy and brand, these calls are divided into two types:
Monthly Content Optimization Call
You’ll get feedback on up to 3 pieces of always-on marketing content including social media posts, email newsletters, and blogs. We’ll help you optimize your content for conversion and get it ready to publish during the call while highlighting your content creation strengths and areas of improvement so you can become your own best editor.
Monthly Marketing Foundations Review
We’ll give you feedback on the often-overlooked pieces of your marketing funnel that keep falling to the bottom of your list but can make or break your ability to get in front of and convert new, aligned clients. This includes (but isn’t limited to) sales pages, lead magnets, and live workshop presentations.
On-Demand Slack Support
You’ll have round-the-clock access to our group Slack channel so you can get your questions answered without having to wait for your next coaching session. You’ll always have the option to ask the group or message me privately and I’ll also hold twice-weekly Office Hours where you can chat with me in real-time for even deeper support. Our intimate Slack community is here to help you celebrate wins, recover from disappointments, and get out of the mindset muck so you stay the course with your plan, keep making progress between coaching sessions, and hit your goals without burnout.
Goals Tracking and Measurement
At the top of each group coaching call, we’ll check in on your quarterly goals, celebrate wins, and uncover roadblocks so you know exactly where to direct your time, energy, and focus moving forward. You’ll also get access to our system for Marketing Metrics Measurement so you can become your own best analyst, make data-informed decisions, and stop obsessing over “likes.”
Quarterly Messaging Tune-Up
Your business is always evolving which means you’re messaging grows with it. That’s why every quarter, you’ll get access to a new, asynchronous training to help you upgrade your message to reflect your updated expertise and offers as well as industry trends and current buying behaviors. We’ll also meet live to review your messaging and ensure it’s fully optimized.
Quarterly Content Planning Intensives
You’ll get free access to my quarterly Crush Your Content Calendar Intensives where you’ll learn my the 4-step content planning process that I used to help big brands triple their content output, double their reach, and engage the right audience. During this half-day interactive workshop, you’ll plan out a quarter’s worth of social media and email content while networking with other entrepreneurs.
The Magnetic Marketers’ Resource Hub
This hub saves you time and energy by giving you access to the same templates, spreadsheets, and strategy documents I used to market my own business. (They’re also the same resources I give my big-brand consulting clients, but without the $30,000 investment!) I’ll guide you to the specific resources you need to support your goals and I’ll also create new ones based on feedback from the group. It’s also home to the video modules from Sustainable Social Sales, my signature group program which teaches you to build a stress-free social media strategy.
“Before joining the Magnetic Marketer’s mastermind I was paralyzed by the thought of developing a marketing plan. Nina’s smart, systematic guidance helped me become so much more confident in talking about my business on social media, and since applying her feedback, I’ve grown my following and been featured by influencers, too.”
Nina is incredibly smart, encouraging, and fun to work with. She empowered me to develop a clear plan, and for the first time ever my posts are resulting in sales.”
Laura Rose Wilson, CEO, Kind Leaf Herbs
This is for YOU if…
You have proven offers but your content doesn’t reflect the full scope of your expertise or the big results you get for your clients
You want better ROI on your marketing efforts, so you can scale your business, increase your revenue, and position yourself as a thought leader
You’ve worked with a business coach but need more targeted support with specific messaging and content creation skills
You might have multiple offers—and maybe even more than one ideal client—and need help figuring out how to market them simultaneously
You know you can’t rely on social media alone and need a strategy to expand to other channels without burnout
You want to create content faster and with less mind-drama in a way that works with your unique brain, not against it
You thrive on accountability and want a compassionate expert and group of peers to give you ongoing feedback and hold your feet to the fire
You want to create content that drives sales while also supporting social good and shifting your industry for the better
This is NOT for YOU if
You’re 100% good with the volume and quality of the content you’re creating, the amount of time it takes you, and the number of sales it’s driving (go you!)
You’re not really sure what your selling or who your ideal client is
You haven’t created marketing content before and still need to learn the basics of posting on social media.
You want immediate results and aren’t willing to slow down and hone your marketing skills to support the long-term health of your business
You don’t see the value in learning with and from like-minded peers
You’re not interested in building a more inclusive business that supports social good
“Nina’s support has been instrumental in helping me build my messaging and marketing to establish myself as a thought leader at the intersection of Diversity, Equity, and Inclusion and early childhood outdoor education. She constantly had my gears turning and helped me feel energized and full of ideas. She is truly made for this work!“
Erika McLemore, Educator, Consultant, and DEI Advocate
Hi, I’m Nina and I help mission-driven entrepreneurs craft industry-shifting brand messaging and trend-proof marketing strategies.
ABOUT
I started my business to help changemakers like you make impact on social media without the stress.
What I quickly realized though, was that my clients’ struggles with social media were really just symptoms of a much bigger problem—a problem with their messaging, a problem with their marketing funnels, a problem with their marketing habits, or a problem with three.
So I created this program to guide you to the solutions for those very challenges.
When clients come to me, they’re overwhelmed by constant platform updates, resentful of the time and energy they’re spending on marketing, and unsure of how it’s contributing to their bottom line.
I help them them nail a money-making message and build the skills and habits they need to get it in front of the right people, so they can increase sales, shift their industry for the better, and give back to humanity and the planet.
If you’re ready do this too, I’m here to help. I can’t wait to see you share your voice with the people who need to hear it by becoming the magnetic marketer of your one-of-a-kind business.
Some fun facts: A former modern dancer-choreographer, I’m known to bust out moves in random places. I’m a Webby Awards Honoree for a marketing campaign encouraging theatergoers to see a show solo. I’m a native New Yorker and current New Englander who’s getting more in touch with her outdoorsy side. And I make a mean charcuterie plate.
Here’s why working with me is different:
I’ve got the chops to help you with every aspect of your marketing. As a corporate Head of Social Media & Content, I grew mission-driven startups’ social media strategies from the ground up, while doubling email click-through rates, overseeing the production of 130 articles, and ghostwriting CEO interviews in major publications. I continue to consult for big brands, which keeps me up to date on the latest marketing trends and data-driven best practices.
I’m constantly up-leveling my marketing skillset to help you uplevel yours. Since starting my business, I’ve hired a marketing coach, an inclusive branding expert, and a launch strategist, all of whom have helped me hone my message the way I’ll help you hone yours.
I don’t teach you to do it my way. I teach you to do it your way. You’ll never feel like you’re being lectured or pressured to do things a certain way. Rather than following a prescriptive, on-size-fits-all approach, we’ll work together to create a plan of action that honors your unique brain, bandwidth, and whole way of being.
“Nina’s process helped me to create content with ease and avoid burnout. After working with Nina, I don’t have to spend extra time thinking about my content because I already know what my game plan is. I can write all my captions for a whole month in 2 hours! I’m so glad I invested the time and money in working with Nina so I could get clarity on my social media and content strategy from the beginning.”
Kim Meehan, Psychiatric NP & Therapist
“Since working with Nina I’ve been more committed to nourishing myself. We’re working on better habits to support my marketing, but it cascades out to all other parts of my life. Nina’s coaching process has been utterly transformational!”
Stacy Wright, Arts & Culture Marketing Consultant
Celebrate more wins when you join the Magnetic Marketers’ Mastermind!
The Investment
The Magnetic Markters’ Mastermind is a 6-month commitment.
Your investment ranges between
$1,167 & $1,500
per month depending on the level of private support you choose.
Price comparison:
On a monthly basis, you’ll spend about the same to hire a competent Social Media Manager, Virtual Assistant, or Copywriter to support your marketing efforts.
However, completely outsourcing your marketing will cost you much more in the long run, since you’ll have to pay these folks indefinitely. By investing in this mastermind, you’ll save money while ensuring your marketing captures your unique magic in the way that only you can.
“At first, I was hesitant to make this level of investment, but it was immediately clear that Nina was really listening and able to reflect and support my goals. Her emphasis on balance helped me avoid burnout, while her thoroughness and accountability helped me build a solid foundation for my marketing.”
Yesenia Villalta, Therapist & Life Coach
FAQ
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The Magnetic Marketer’s mastermind is a 6-month program with rolling admission.
After your initial Roadmap Session we’ll meet 3x per month as a group in addition to your 1-2 Private Sessions per month.
In between, you’ll have On-Demand Support via both group and private Slack chat.
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While writing skills development is a core component of this program, I strongly believe you do not have to be a “good writer” to become the best marketer of your own business.
Instead, we’ll lead you through skills assessment and develop a customized plan of action to make the most of your strengths as a content creator, cut out the stuff you hate, and hone your writing, video, and visual design skillset along the way.
While clients entering this program often believe they’re “not a good writer” or “just not that creative, they leave feeling surprised—and empowered—by how much they have to say and how well they can say it.
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Nope. My experience as a coach and strategist has shown me that entrepreneurs go further faster when they participate in a combination of group and private coaching.
Here’s what happens when you have access to private and group coaching:
-You’ll feel seen and supported by other entrepreneurs facing the same challenges at the same time
-You’ll get answers to questions you didn’t even know you had
-You’ll get feedback on your content from multiple viewpoints—some of whom might even be your ideal client
-By giving feedback on other entrepreneurs’ content, you’ll solidify your own content creation skillset and build your confidence as the best marketer for your own business
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That’s great! Most members of the Magnetic Marketers’ mastermind work with a business coach during the program or have worked with one prior to joining.
The thing is most business coaches won’t help you accomplish what you’ll accomplish in this program—either because they don’t have the specialized marketing expertise or because they just don’t have time to get into it.
If you’ve found that you and your business coach never get around to nailing your money-making messaging and refining your marketing strategy, then consider applying to Magnetic Marketers’ Mastermind.
Or if find that you’re repeatedly spending your business coaching sessions talking about marketing when you really need your business coach’s support with your offers, pricing, sales skills, tech, and/or admin, then consider applying to the Magnetic Marketers’ Mastermind.
When you join the Magnetic Marketers’ Mastermind you’ll be better able to lean on your business coach for what they do best.
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While I’m confident that clients who apply the strategies offered in this program will enjoy improvements in their marketing, mindset, and overall business, I cannot guarantee specific results.
The results of implementing these strategies will depend on a variety of factors, including but not limited to your business model, your industry, your skillset, your prior experiences working with a coach, consultant, and strategist, and your overall lived experience.
I’ve shared testimonials and success stories throughout this page to show you what is possible within my programs, but I cannot promise specific outcomes and encourage you to consider all opportunities and risks when investing in my program or any other type of support for your business.
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This is not a new program—but it is newly improved!
I first opened doors for the Magnetic Marketers’ mastermind (formerly known as VIP Content Creator) in October 2022. Since then I’ve supported 7 entrepreneurs in the program, including creatives, consultants, and coaches.
While their results (see above testimonials) speak to the power of the Magnetic Marketer Method, I’ve used their feedback to update the program’s features.
The mastermind is now even better positioned to simplify your marketing system so you can convert dream clients and step into the spotlight as the thought leader you’re meant to be.
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While most members of the Magnetic Marketers’ mastermind focus on a combination of Instagram, LinkedIn, and email marketing, the program is designed to help you with messaging and content creation across all platforms where you choose to be active.
This includes:
Social media (Instagram, LinkedIn, LinkedIn, TikTok, Threads, Pinterest, etc.)
-Email newsletters
-Blog posts
-Website and sales pages
-Lead magnets
-Live workshops
-Speaking gigs
-Guest blogging and panels
Need support with a different type of content? Send me a DM on Instagram (voice and text notes welcome) to see if it’s something we can cover in the Magnetic Marketers’ mastermind.
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While many clients join the Magnetic Marketers’ Mastermind to expand to additional marketing channels, you need to be actively marketing your business on at least one channel (e.g. social media or email) before joining the program.
Most members have a presence on Instagram/and or LinkedIn before joining and many also have an email newsletter.
Not sure if this is you? Go ahead and apply or send me DM on Instagram (voice and text notes welcome) to see if it’s the right fit.
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Group Calls are held on Thursdays from 2:30-4pm ET. Private Coaching Sessions are 30 minutes and are scheduled at the time most convenient for you.
All calls are recorded except for your Monthly Co-Creation Session—you need to attend that one live to experience the magic!
You’ll be able to access recording calls any time you choose.
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This program is 6 months long with frequent group and private calls because, after coaching dozens of entrepreneurs, I learned that’s the time and level of support it takes to simplify your marketing system, convert dream clients, and develop your voice as a thought leader.
When you join this program, you’re spending time to save time: you’ll see from the testimonials above my clients reduce the time they spend on content creation and get to their goals faster.
That said, if you’re truly short on time and need to see some quick wins, consider joining the Crickets to Clients Accelerator where you’ll grow your roster of dream clients by creating high-converting content in half the time and without the mind-drama. This is a 2-week short-burst coaching program running February 26 to March 8.
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Item desThe Magnetic Marketers’ mastermind is for experienced entrepreneurs who are already marketing their businesses and serving clients.
If you’re newer to entrepreneurship or marketing, consider joining Sustainable Social Sales, my 12-week group coaching program where you’ll build a foundational social media strategy, or check out my next Crush Your Content Calendar Intensive.
What My Clients Are Saying
Watch this video testimonial from Business Coach & Speaker Kylie Hodges to learn why the Magnetic Marketers’ Mastermind is a "gamechanger" for your business.
Ready to simplify your marketing ecosystem to become an industry-leading voice, convert dream clients, and step into the spotlight as the thought leader you’re meant to be?
Join the Magnetic Marketers’ Mastermind Today
Now accepting new members for March 5.
Apply By Feburary 9 to join us!
Need to ask some questions before you applyt?
I’m here to help! Just send me a DM on Instagram (voice and text notes welcome).